Problem: - Most B2B deals start with an Internet search - All Marketing efforts lead to the website - People prefer gathering information over the Internet instead of other information channels (trade shows, conferences, trade magazines,...) Solution: - Revealing the company names of the visitors. - Show their interest by pages visited and search terms used, aggregated by company. - Trace an track for follow up with the built-in CRM. - The built-in CRM becomes the source of information as there is a steady automatic inflow of data: + new companies + new visits + visually matching actions (calls, emails, meetings ,...) with the following website visits. The CRM no longer is the data entry battle, the CRM becomes the source, driving Marketing and Sales to the CRM, ax this becomes the "place" where it is happening. Can be used for Lead Generation, Lead Acquisition, Lead Nurturing, Lead Scoring, Lead Qualification, Lead Management, .. Customer Engagement, Customer Retention, etc. Give Sales a reason to call. Call who ? the contacts found by using the Internet Data Mining provided with LEADSExplorer. For: Prospects, Customers, Ex-Customers, Missed Customers, Target Leads, ... But also for tracing Competitors, Financial Institutions, Media, ... LEADSExplorer is a web service, just requires the insert of a simple java script line - no real html knowledge required.