How often do you walk into a clothing store and see something that makes your jaw drop? For the SocialAttire team, the answer is not enough. After spending countless hours searching for original, innovative fashion, we decided to take matters into our own hands by founding SocialAttire.com. SocialAttire is an online community of independent fashion designers, students, and fashionistas. Users may submit either completed dress samples or unfinished sketches for free. Submitted content is then posted for the community to vote upon, and every two weeks, the most popular dress is selected as a winner, produced, marketed, and sold on SocialAttire.com. Winning designers earn 10% share of all revenue from the dress and have absolutely zero financial risk, as SocialAttire handles everything: fabric sourcing, sewing, packaging, marketing, selling, and even shipping.